You could say Michael is a classic New Yorker. He grew up in Queens, went to school in Brooklyn, sang in an acapella group for 10 years and even does pickling in his spare time. Despite being highly analytic and strategic, Michael studied psychology in college and uses that background to understand the buyer’s journey from an emotional perspective, seeing what pain points they are trying to avoid. Michael loves the “scrum” mentality at Scale, where everyone huddles up and collaborates and input is welcome and received from the entire team.
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