Marketing Agency With Roots in Chicago and Dallas

We’re a full-service marketing agency.

We’ve got a clear vision: Companies deserve a better type of marketing resource. Our task is to provide data-driven marketing solutions – better ideas, more cohesive strategies, competitive rates, and measurable results. We bring order to the chaos and achieve tangible success for the brands we work with.

Members of a full-service Chicago marketing agency

Our Origins

Scale Marketing began in 2014.

Founded on business experience, Scale initially started as a middle-market consulting firm with a focus on lead generation. It was spearheaded by former business owners who knew what it was like to spend their own money and be held accountable for results. Their insights and firsthand experience laid the foundation for an agency that prioritizes performance and results.

As Scale evolved, it quickly outgrew its original framework, transforming into a full-service Chicago marketing agency. It offered the capabilities of four agencies – digital, traditional, creative, and data – in one place.

Today, Scale’s vision has furthered, and we help clients in over 15 industries across the country. We combine business experience and large-agency talent and technology within a boutique environment. We ensure a personalized and performance-based approach for every client we work with.

Our Ethos

We approach each business as if it were our own.

Marketing strategy and planning begins with client profitability and ROI expectations. We hold a performance-based philosophy toward each campaign — every dollar is a working dollar.

Our interests are aligned. We only grow if our client’s business grows. We constantly look to innovate. We’re never done.

Our Marketing Approach

While our clients and their industries are unique, our process is consistent.

Whether you’re trying to stand out against competition, seeing diminishing returns, or just looking to scale, we can help. Experienced professionals and this tested four-step process will drive results based on your specific marketing goals.

Marketing Strategy &
Data Analysis

Media Mix  Buying & Creative

Implementation & Measurement

Refinement & Optimization

Marketing Services

We’re driven by efficiency and productivity, not billable hours.

We plan around what ultimately will provide the greatest return on your KPIs and where your customers are in the sales funnel.

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Strategic Planning

We leverage decades of planning experience, competitive tools, and predictive ROI modeling processes.

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Creative Execution

Relevant, memorable creative is what builds a lasting brand.

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Digital Marketing & Social Media

We only use what works and find the mix of targeting and media that yields results.

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Media Planning & Buying

We negotiate and purchase TV, radio, cable, print, digital, outdoor and non-standard buys within our media mix.

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Analytics & Reporting

We communicate regularly about what’s working, what’s not, and what’s next.

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Due Diligence Support

We analyze historic marketing performance to find efficiencies.

Contact Us

Interested in learning more?

We’re passionate about understanding your business and helping you achieve your marketing goals. Reach out today to discuss how our marketers can drive results for your brand. Let’s create results together.