%
Total Brand Awareness
Organic Revenue Growth
%
Average Annual YOY Growth Rate
Through targeted media, a combination of traditional and digital platforms, and consistent optimization, Scale worked to transform a regional flooring brand into a powerhouse able to compete with industry giants
We did our research on our client and their markets.
We recognized the client was a sales and marketing company that just happened to sell flooring
Success was dependent upon efficient marketing expenditures driven by first party data & research
Messaging had to be crafted as a solution to the customers’ pain points with pinpoint targeting
We navigated challenges throughout the process.
Leveraged symphonic media planning and targeted media across relevant traditional and digital outlets
Surrounded the target demographic with solution-based messaging throughout their day
Measured everything each step of the way and optimized continually using advanced algorithms
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