YouTube Ads is one of the most effective ways to reach your target audience, serving on premium inventory in combination with pinpoint audience targeting. However, your budget can be quickly wasted if your strategy is not thought out beforehand, thus being more...
The intricacies of filming a TV commercial vary from city to city. Filming in Chicago has many advantages with the beautiful skyline, lakeshore, and iconic landmarks. However, there are factors unique to Chicago, that should be considered when producing a commercial...
Scale Marketing is a Media Strategy and Data Analytics firm located in Chicago and Dallas (www.scale-marketing.com). Our team consists of former business owners, operators, CMOs, and media executives. Scale was formed to help Small and Mid-Sized businesses implement...
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